Overcoming in Business and Life

With Overcoming in Business and Life, author Wayland Coker gives you overcoming principles for most every conceivable situation faced by business owners and entrepreneurs.

Meet your new mentor

My name is Wayland Coker and my goal is to help business owners and entrepreneurs succeed by learning to better understand and balance their business and personal lives. 

Top Ten Things I Wish I'd Known Before Starting My Business

Wisdom for business owners and entrepreneurs.

3 Keys to Keep Your Life and Business in Balance

“When a force acts to put you out of balance, an opposite and equal force must be applied to compensate.”

My goal is to help business owners and entrepreneurs succeed

My name is Wayland Coker and my goal is to help business owners and entrepreneurs succeed by learning to better understand and balance their business and personal lives.  When you fully understand that “as goes your life, so goes your business,”  you will not only survive but thrive. Watch for my upcoming book, “OVERCOMING IN BUSINESS AND LIFE: A COMMON-SENSE PLAYBOOK FOR BUSINESS OWNERS AND ENTREPRENEURS.”

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Ambassador Danny Ayalon short

"Don’t start a business without reading this book."

Ambassador Danny Ayalon
(former Israeli Ambassador to the U.S.), Co-Founder & Chairman, SILVER ROAD CAPITAL GROUP

Air Vice Marshal (Retired) Graham J Howard UK RAF, short

"This book is an honest, no-holds barred account of the highs and lows of running your own business…"

Air Vice Marshal (Retired) Graham J Howard UK RAF
(formerly Assistant Chief of the Defence Staff for Logistics Operations, 2011-2014)

Major General Tim Cross CBE short

“...a book anyone in business will find themselves returning to again and again.”

Major General Tim Cross CBE
Retired British Army Officer, business owner

Sophia A. Nelson short

“Wayland Coker's book is a candid and brilliantly written roadmap to business success."

Sophia A. Nelson
Award winning American Author and Journalist

Angus Fay short

“Wayland Coker is an exceptional leader and entrepreneur. This is a brilliant book, based on his hard-won success and common sense..."

Major General Angus Fay CB
Retired British Army Officer, business owner
Top 10 Things I Wish I’d Known Before Starting My Business

Top 10 Things I Wish I’d Known Before Starting My Business

“Good judgment comes from experience, which comes from poor judgment.” — Various I’ve owned my small management consulting business for 19 years. I’ve mostly had wonderfully rewarding and successful years. But I’ve also had some of the worst professional years of my...

To Succeed Stay Teachable Because You Know Nothing!

To Succeed Stay Teachable Because You Know Nothing!

“Leaders who don’t listen to others will eventually be surrounded by people who have nothing to say.” — Andy Stanley (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My Business” article.) Something profound happened to me about...

Making Better Decisions For Your Business

Making Better Decisions For Your Business

“Let peace be the umpire for all your final decisions.” -- Proverb (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My Business" article.) Many times I’ve had business and personal decisions to make, some of them quite important....

Employees: My Top Management Insights For Owners

Employees: My Top Management Insights For Owners

My experience has shown that employee skills and expertise can be developed, but character cannot. — Wayland Coker (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My Business" article.) For most businesses, there is no greater...

Top Business Survival Tips: How to Crush It in a Downturn

Top Business Survival Tips: How to Crush It in a Downturn

“Companies that model best practices, that model the most upstanding principles, end up as the most profitable. It's not a trade of profits versus principles.” — Philip Zimbardo (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My...

The Most Critical Business Skill You Have

The Most Critical Business Skill You Have

“At the end of the day people won't remember what you said or did, they will remember how you made them feel.” — Maya Angelou (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My Business" article.) When I first started out in...

Should I Consider Debt For My Small Business?

Should I Consider Debt For My Small Business?

"Yes, debt can be very dangerous used unwisely. But, the truth is debt can be a good thing, too." (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My Business" article.) I don’t think there is anything more frightening to the...

Uncertainty: Survival Tips for Your Business

Uncertainty: Survival Tips for Your Business

“It’s not IF things will go wrong, but WHEN things will go wrong.” (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My Business" article.) One of the most difficult things small business owners and entrepreneurs have to contend...

Don’t Buy It Unless You Need It

Don’t Buy It Unless You Need It

It's what goes on between your ears that will determine your decisions and therefore your spending actions. (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My Business" article.) One of the great challenges in any business,...

3 Keys to Keep Your Life and Business in Balance

3 Keys to Keep Your Life and Business in Balance

“When a force acts to put you out of balance, an opposite and equal force must be applied to compensate.” (This article is a follow-on from my “Top Ten Things I Wish I’d Known Before Starting My Business" article.) As entrepreneurs, we often have no problem getting...

One of the Greatest Threats to Your Business

One of the Greatest Threats to Your Business

“The moment you stop learning, you stop leading.” -- Rick Warren If you’re in business, you’ve no doubt learned that there are a multitude of threats you must deal with, of every variety and strength. For example, there are the obvious threats such as insufficient...

Four Tips to Avoid Losing Your Audience

Four Tips to Avoid Losing Your Audience

“A wealth of information creates a poverty of attention.” -- Herbert A. Simon, Nobel Laureate Whether you are a public speaker, a data visualization expert, or a writer of articles or reports, too much of a good thing can be detrimental to your purpose. How often have...